Mahaveer Verma (Ahmedabad, India)
Questions and Answers of tie-breaking contest
Question 1: Which of the following algorithm specifically launched to penalize those sites which engage themselves in web spam tactics ?
(A) Google Panda
(B) Google Penguin
Ans to question 1: B
Google Panda is to penalize low quality contents and Google Penguin is for web spamming.
Question 2: Which of the following is correct regarding "dofollow" links ?
(A) Do not provide "dofollow" links to any site
(B) Provide "dofollow" links only to popular sites like Google, Facebook & Yahoo
(C) Sometimes provide "dofollow" links to other sites if they are relevant to your content and comes under your keyword categories
Ans to question 2: C
Question 3: Three out of following four options are similar in some aspects. Only one is different. Make the odd man out.
(A) Meta tag description
(B) Removing broken or dead links
(C) Social Media
(D) URL structure
Ans to question 3: C
All others are on page optimization and only c is off page optimization
Question 4: Which of the following is the basic need of "Robots.txt" file ?
(A) To allow/disallow some part of your website to be accessed by search engine crawlers
(B) To automatically create meta-tag for a page if it is not provided explicitly
(C) To give instructions to search engine crawlers about the number of anchor text present on a webpage
(D) To find out loading time of a web-page
Ans to question 4: A
The Robots.txt is required to prevent web crawlers from accessing all or part of a website which is otherwise publicly viewable.
Question 5: Which of the following link factors, Google web crawlers will not look while analyzing a back link to your site ?
(A) The popularity of the site from which the link comes
(B) The anchor text of the link
(C) The surrounding texts of the link
(D) Age of the link
(E) None of the above
Ans to question 5: E
Google web crawlers look for all factors while considering value of a back-link to your site
Question 6: If a site's bounce rate has severely increased, what might be the reasons behind it ? (Can choose multiple answers)
(A) Loading time
(B) Navigation problem
(C) Entries in Robots.txt
(D) Poor internal link building
(E) Position of Ads
Ans to question 6: A, B, D, E
Bounce rate always related to visitors and their mentality. Robots.txt is only need for search engine crawlers.
Question 7: Which of the following are the optimum number of characters for meta tag title and description respectively ?
(A) Title: 50-60, Description: 150-170
(B) Title: 10-30, Description: 50-70
(C) Title: 150-190, Description: 270-310
(D) Title: 170-190, Description: 310-450
Ans to question 7: A
Question 8: Four out of following five options are similar. Kick the odd man out ?
(A) Making text color same as background color
(B) Keeping some HTML element outside of visible screen area
(D) Internal link building
(E) Keyword stuffing
Ans to question 8: D
All others are black hat SEO techniques. Quality internal link building goes under white hat SEO.
Question 9: Identical anchor text for link building is good or bad for SEO ?
Ans to question 9: B
Identical anchor text might be recognized as spam links by search engine bots. So you should avoid such practice during link building.
Question 10: Which of the following meta tag type does not count any value and hence ignored by Google bots?
(A) Meta tag title
(B) Meta tag keyword
(C) Meta tag description
(D) Meta tag charset
Ans to question 10: B
Keyword met tag is not supported by Google.
Question 11: Why Google doesn't use keyword meta tag
(A) It is technically impossible to consider title, keyword & description meta tags simultaneously, so Google ignored it
(B) People did not use comma to separate keywords
(C) Because Google does not show keywords on its search pages
(D) People started misusing keyword meta tag by putting irrelevant contents in it
Ans to question 11: D
Few years ago Google used to support this. Because of extensive misuse of this meta tag, Google stopped using it.
Question 12: How you can increase the frequency of your website being crawled by search engine crawlers ? (Can choose multiple answers)
(A) Add new, original content
(B) Never create duplicate content and remove if any exists
(C) Try to implement techniques like cloaking and keyword stuffing
(D) Try to create a group of blogs/sites and then interlink to each other
Ans to question 12: A,B
Both C and D are considered as black hat SEO. So you should avoid such techniques.
Question 13: A technique in which there will be two pages, the page which is displayed to the user is different then that is presented to search engine crawlers. This technique is known as ?
(B) Blog flipping
(C) Web scraping
(D) Link farming
Ans to question 13: A
It is considered as a black hat SEO technique.
Question 14: What do you mean by bounce rate ?
(A) Percentage of visitors who lands at home page and then visits only a single page from there
(B) Percentage of visitors who visits a page, then go to home page and then leaves the site
(C) Percentage of visitors who visit a site once in a weak
(D) Percentage of visitors who leaves the site from the entrance page without viewing any other pages
Ans to question 14: D
It is defined as the percentage of single page visits.